Pennsylvania Academy of Fine Arts

Awareness campaign for PAFA's Joan Semmel: Skin in the Game 
 
After centuries of women being painted through a man’s lens, Joan is changing the narrative and taking back the female form through her work. Overcoming judgment, bias, and male conceits in defiance of sexism, ageism, and censorship, Semmel brings her perspective to bear in reclaiming the female form. In short, she inspired this campaign’s themes.

Agency: Karma / Material

AD: Amanda Lippert / CD: Brandon English